Quinte, On. real estate agent: My First Tweet Up, I Now See The Point of Twitter.

My First Tweet Up, I Now See The Point of Twitter.


I attended my very first "tweet up" in Belleville last week. I was invited by fellow Century 21 agent from nearby Picton Jason Young . I was very curious to learn more about this phenomenon.

For those of you don't know what a "tweet up" is, the concept is pretty simple. It's a gathering of all the local twitter users in one place. I was very glad that Jason would be there and I was also very happy that this event was being held in a pub, The Winchester Arms. I was half-way expecting this event to be like some sort of Star-Trek convention, except maybe geekier. If worst came to worst I could hide behind Jason, have a couple of Guinnesses and then leave.

Alas, they serve no Guinness at the Winchester Arms, however, I enjoyed myself tremendously, and I was glad I went. I learned a lot about Twitter that night. 

I have had a Twitter account (very under-used) for some time now. I could not see how it was useful at all for the purposes of business. To me it was just a large platform, used by millions of people all over the world who spewed random micro-blogs (140 characters maximum) about topics of little or no interest to me. I wondered who would be reading any of my tweets and why I would read anybody else's.

This seeming randomness was confirmed everytime I logged into my Twitter account. It worried me a little bit. There's a section called Similar to C21malcolm (that's me), which presumably directs users to other Twitter users who are similar to myself. There's a little description about those users. Here are some descriptions of the people that Twitter deems similar to myself.


i am tough but sweet at the same time.. Not ur ordinary type of girl, i'm sO beyond EXTRAORDINARY.. truly a one of a kind ANIME girl..that's me!

#TeamBisexual #TeamHomo #TeamFemme #TeamFollowBack

15 years old, stoner, super taylord and ilove metal, oh yeaa and if***ing love Bring Me The Horizon Damn it feels good taa be a TAYLOR

I need Twitter followers anyway, so I follow them. I'm obviously not terribly fussy. While I'm happy to be compared to RemaxBelize, RemaxFrance, and some other Twitter users, I couldn't see how some of those others would be accurately placed in my demographic. I guess IMMA TOTAL SWEETHEART, AND I AM RATHER FOND OF MY FRIENDS AND SMILING AND LAUGHING!3 IS ALSO ALRIGHT WITH ME AND BEFORE THE GREY SET IN, I WAS MORE OR LESS A BRUN(ETTE) AND I WILL LEAVE IT UP TO YOU TO DECIDE WHETHER I'M SEXY OR NOT. (I won't comment on the others).

Anyhow, I met all kinds of people at the Tweetup. Local people with physical bodies, business people, advertising people, web design people, a local provincial politician, and numerous other people who actually shook my hand. We talked about local matters, and we all left with the promise to follow one another on Twitter. It was very much like being a part of a community. The dark ale that they served in place of Guinness wasn't half-bad either.

Now I have signed up for a Twitter application called Tweetdeck, which will help me sort out the mounds of gibberish on Twitter and alert me to when someone local tweets something. This way I can easily start a conversation with them and get to know them a lot better. I am thinking that I will be able to worm my way into their consciences, consciousnes , minds and that when they start thinking about real estate matters, they will know who to turn to. By then, I will be a trusty Twitter friend. In fact, I will be able to sort all kinds of things out with Tweetdeck, it doesn't all have to be about real estate, there's other sides to me too. The next time I want to hang out with 15 year olds and get stoned or want to bring someone the horizon, I know exactly who to turn to thanks to the sorting abilities of Tweetdeck.

If anybody is puzzled by Twitter, find a local Tweetup, and get to know some of the people in your area who have figured it all out. They are really not all that geeky, and you might make some low-maintenance friends.

Oh, and follow me on Twitter.

Comment balloon 11 commentsMalcolm Johnston • March 17 2011 01:28PM


Welcome to Tweeter,it's just part of the social media world you need to be involved with to help push your real estate business to the next level.

Posted by Sidney Kutchuk, Property Management & Sales Experts 951-217-6745 (Property Management & Sales at REALTY WORKS TEMECULA, CA 92590 (951) 217-6745) about 8 years ago

Have fun on Twitter my fine feathered friend ;). Hope it grows your business and be careful ... it got the AFLAC  duck.

Posted by Janice Ankrett, Staging Professional (Janice Ankrett Home Staging) about 8 years ago

Malcolm- I've  been on Twitter for quite a while but still don't get it!  I am on it but I don't put as much effort in it as I should.

Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) about 8 years ago

HI Malcolm,

Thanks for sharing, I guess you have the same people following as We have on our Tweet account, (blue eyes etc).;0)

we need to still get to understand the real benefit and use of it all, for anything else but sending out our blog posts via twitter, linkd in and face book, we currently are not using these much for actual hands on use.....


Posted by Peter Pfann @ eXp Realty Pfanntastic Properties in Victoria, Since 1986., Talk To or Text Peter 250-213-9490 (eXp Realty, Victoria BC www.pfanntastic.com) about 8 years ago


I have heard of Tweetdeck. Once you've tried it, do a post and let us know?


Posted by Brian Madigan, LL.B., Broker (RE/MAX West Realty Inc., Brokerage (Toronto)) about 8 years ago

Malcolm, @larrylawfer suggests we connect on Twitter as well.  I have lots of real estate people there you might be more interested in following.  I will check in with you today over on the Tweet Deck.

Posted by Larry Lawfer, "I listen for a living." It's all about you. (YourStories Realty Group powered by Castles Unlimited®) about 8 years ago

Malcolm - A high percentage of my Twitter followers want to sell me something; none of them want to buy anything from me--yet. 

Posted by Norma Toering Broker for Palos Verdes and Beach Cities, Palos Verdes Luxury Homes in L.A. (Charlemagne International Properties) about 8 years ago

I think it’s going to be a long time before I am a Twit. Facebook is bad enough, but then to do what Facebook does in just 140 characters is really odd. Just looking at the descriptions of people similar to you is enough for me.

Posted by Jim Frimmer, Realtor & CDPE, Mission Valley specialist (HomeSmart Realty West) about 8 years ago

I just tried to find you and can't??? I looked under C21Malcom like in the post or RemaxMalcom like the link at the bottom and neither come up, send me a link, would love to follow you.

Posted by Respect Realty LLC, Brokers - Oregon / SW Washington Real Estate (Respect Realty LLC) about 8 years ago

Malcolm, thanks for clearing up the fact that Tweet Ups are NOT like Trekkie conventions in any way, shape or form...that would have closed the door for me in a heartbeat! There was just a local Tweet Up in my area...maybe I'll "think about" going to one in the future. Just maybe. :)


Posted by Bob & Leilani Souza, Greater Sacramento Area Homes, Land & Investments (Souza Realty 916.408.5500) about 8 years ago

I need to be more Twitter active.  But I also need to attend a class on it, because I am more apprehensive with Twitter than other social media sites. 

Posted by Ed Vogt, Grandville, MI Midwest Properties (Midwest Properties of Michigan) about 8 years ago